So - the next wave of google's domination is on the way with the implementation of Google +1. Apparently it's not a challenge to Facebook Likes and shouldn't be seen as such - yeah right! If google are pushing something like this in the social world then the master plan HAS to be for it to become a major influencer in natural search engine results. I'm a fan - but then what do I know? Take a look at the following article from SEOMOZ and Search Engine Land as they know far more than I do (although who genuinely knows what the next developments are going to be in this rapidly evolving market???) Let's hope it's not another Google Buzz or similar - it could make natural search even more transparent which has to be a good thing. Here at network Marketing in Leeds we can't wait to add it on to our website social media buttons! Jonathan Hirst