Marketing Campaigns
Life in 2009 - the end of the decade
The year was 2009, Obama had just been named as the 44th president of the United States, Avatar made its way into cinemas and Kanye West interrupted Taylor Swift’s speech at the VMAs. But can you reme…
A Morning in Legal Marketing: On The Edge Live #EdgeLegal
In the second year of our sponsorship of the On The Edge ‘Marketing within the Legal Sector’ event in London we found ourselves back at One Mooregate Place to hear from a handful of top legal marketin…
Professional Services Marketing - Cost or Investment?
Traditionally most legal and accountancy firms have built their businesses on the referral. Stereotypically this has been on the golf course or at one of the finer restaurants in the city. But despite…
3 April Marketing Campaigns That Fooled Us
Passionate about all things marketing, we’ve had a look at a few of our favourite global brands who took advantage of this annual occasion. A few years ago, Virgin Atlantic fooled us all with a phony…
Differentiating Your Legal or Accountancy Firm
Changing jobs in the fast moving and competitive marketplace that is the Professional Services Sector is not just about the money and a snazzy job title. Candidates really want to know how different t…
The Future of Marketing?
Being in attendance at Manchester Digital’s ‘Digital Revolution’ event on Friday we (as expected) gained quite an insight into Manchester’s current digital situation and where it’s heading. There were…
Be Bold, Be Brave, Be Individual!
This was the general theme of this years ‘On The Edge: Marketing within the Legal Sector’ event sponsored by Network Marketing.
Is Direct Mail Dead?
With the digital marketing revolution in full flow and email usurping snail-mail you could be forgiven for thinking that there’s no place left in the world for direct marketing, or direct mail, to be…
Integrated - Digital - Integrated : The Marketing Merry Go Round
I went to a phenomenally interesting client meeting yesterday with a large international FMCG company that will remain nameless for obvious reasons. They own some of the worlds largest brands so you’d…
Gentleman - Has the music industry lost control of their marketing?
In the good old days of Top of the Pops and the Hit Parade, you knew why artists and their songs did well. It was down to the music, lyrics and auditory performance. Whilst I'm not quite old enough to…
The Impact of Mobile Marketing in Professional Services Firms - PM Forum
I recently attended the latest http://www.pmforum.co.uk/ event in Manchester where Mike Fieldhouse –Managing Director of Realityhouse agency presented on the ever-changing topic of mobile usage in the…
London Men's Fashion Week - What to wear for interviews...
Back le Bid. We’re big fans of cycling here at Network Marketing Towers with our very own TeeJay Jones having completed the Manchester 100 in 2012 and picking up some lovely injuries on the way! For t…
Campaign of the Week - Back le Bid
Back le Bid. We’re big fans of cycling here at Network Marketing Towers with our very own TeeJay Jones having completed the Manchester 100 in 2012 and picking up some lovely injuries on the way! For t…
The Best Christmas Toys Ever
All these Christmas adverts started us talking about toys and how exciting it was writing your Christmas list. This lead to a very enjoyable hour at Network Marketing Towers reminiscing about our best…
We love Topshop "Who's that Girl" Christmas Campaign
As a self confessed Topshop addict (some may say Topshopper), with a constant stream of parcels arriving at Network Marketing I was very interested to hear that the lovely marketing ladies at Topshop…
Christmas Spirit 2012 - Are Retailers Missing the 'Male Pound'?
I couldn't help but smile when I saw this article from the beeb website. I've been watching the Christmas adverts recently (since about July believe it or not!) and asking my wife if she recognised so…
Red Letter Days Christmas - Our Campaign of the Week
Here at Network Marketing Towers we love giving but also have a bit of a penchant for receiving. Now we know we're in the worst recession in history and our friends and family might be a bit brassic s…
Campaign of the week by First Direct
We love recruiting for First Direct and HSBC. They have a great culture and way of working. We also love their marketing campaigns; the recent Picture of Happiness campaign was fantastic. It invited c…
Shopping for Trains? Are Tesco ahead of the game?
Not that we at Network Marketing Towers commute in on the Subway (nor any of us in Leeds for that matter) but if we did, I’m sure we would all be strong campaigners for this new idea to reach the UK…
Greenpeace Goes a Step Too Far?
Some of the more avid followers of our blog here at Network Marketing Towers will remember we shared one of the adverts from the superbowl we loved, the VW Darth Vader Ad. Take a look at the original…
P is for Product Placement
How do you feel about seeing the girls from the factory sitting in the Rovers Return sipping bottles of Peroni and munching on packets of Walkers cheese & onion crisps after their shift? Well if the b…
Chocolate Lovers Read On...
As a self confessed chocolate lover I am constantly fighting the urge to nip to the cupboard at home and break off a few chunks of Green and Blacks. The 85% dark is our favourite although my 9 year ol…